 800 Degrees
Working to Create the Perfect Brand
The best brands are born of clarity, of one original inspiring idea. Not just when they’re created, but as they adapt to market changes. Brands represent power. Companies that leverage that power magnify their opportunities. Brands convey promises and values. They instill trust, shape perceptions, build preference and loyalty. They build a relationship. Most important, effective branding becomes a direct link to realizing an organization’s mission. As brand stewards, 800 Degrees works to clarify and distill brands to their purest, most compelling essence, developing strategic solutions that optimize organizational and business performance for domestic and international clients. The founders saw an opportunity to offer clients a more committed and service-oriented approach, to be involved in every aspect of each client engagement and to obtain the depth of understanding required to truly help clients tackle their ever-complex business and branding challenges. The firm’s extensive experience crosses numerous industries and sectors, including consumer goods, education, financial services, medical, nonprofit, recreation, retail, technology, and telecommunications. With this experience and industry knowledge, 800 Degrees provides a unique advantage to clients seeking to understand their own brand’s full potential in the broadest possible market context—how it should position and communicate at every critical moment of its growth. 800 Degrees provides a careful balance of analytics, intuition, objectivity, and creativity to uncover the core of a brand. This unique approach draws upon proven principles and methodologies that involve outside-in analysis and inside-out tactics, with an emphasis on exceptional listening and insightful understanding.  Whether a client requires assistance with brand strategy, corporate and product naming, or taking brand architecture and identity design through management tools and implementation, 800 Degrees reliably delivers powerful branding solutions that yield real results.
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